Description
The Rolex Datejust 31 Ref. 278274 is a refined blend of elegance and contemporary charm, designed for those who appreciate subtle luxury with a bold twist. Crafted in Rolex’s signature White Rolesor combining Oystersteel and 18ct white gold this 31mm timepiece features a captivating aubergine (purple) sunray dial that shifts beautifully under light, revealing rich, dynamic tones.
The standout Roman numeral VI is adorned with a set of sparkling diamonds, adding a distinctive touch of brilliance and individuality. Framed by the iconic fluted bezel and paired with a classic Oyster or Jubilee bracelet, the watch balances sophistication with everyday versatility. Powered by the precise Calibre 2236 automatic movement, it offers exceptional reliability and performance, making it a timeless statement piece that effortlessly elevates any occasion.
On offer today is an example from 2026, Unworn , with full box and papers.
